Marketing on Social Media

• Social Media Etiquette for Business Owners: 25 Do's & Don'ts

There are four essential employability skills •

Personal Ethic: integrity, respect, perseverance, positive attitude • Work Ethic: dependability, professionalism • Teamwork: critical thinking, effective and cooperative work • Communication: active listening, clear communication

The focus of this lesson is on positive attitude, professionalism, and clear communication.

Skill

How it is addressed:

Personal Ethic: Positive Attitude

Students will need to display a positive attitude when they are in discussion with others. It can specifically be addressed when discussing complaints and the effects of

negative posts. Explain Step 4

Work Ethics: Professionalism

Students need to maintain professionalism while creating their constructive criticism and the social media plan for the school’s club or organization. Elaborate/Extend: Step 1 Students need to be clear when discussing their examples of positive and negative business stories at the beginning of the lesson. For example, students should give a direct reason why they believe this is a positive story or a direct reason on why they believe this is a negative story. Elaborate/Extend Step 1

Communication: Clear Communication